A pack of hot, curvy blonde girls that adore you -- every male rockstar's bread and butter, right? Guess not. Bon Jovi is suing their all-female cover band Blonde Jovi. The gals have been forced to change their name to Blonde Jersey, instead. Doesn't quite have the same ring, does it?
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Here's an excerpt from the legal letter from Bon Jovi's law firm, Blakely Sokoloff Taylor & Zafman:
"It has recently come to our attention that your band is using the mark and name BLONDE JOVI in connection with live musical performances; more specifically, a Bon Jovi tribute band . . . In this regard, BJP cannot allow your band to use the mark and name BLONDE JOVI (or any other BJP trademarks), as such use creates a likelihood of confusion with our client, and capitalizes on the goodwill and reputation of its well-known marks."
Confusion? Will anyone really confuse the long-haired ladies of Blonde Jovi with these 40-something year-old men? Maybe back in the big hair of the 80s, but hardly now. Talk about celebrity arrogance. Guess imitation isn't always the greatest form of flattery.
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sources: E! Online, undercover.com




Comments: 22
and you aren't at all arrogant or one yourself are you?
i grew up in the same area as Jon Bon and can tell from first hand experience that he is a complete douche. now joy, if you want to throw sticks and stones because i called someone whom you have a school girl crush on a douche, your a much sadder person than you come across as.
Every time I think that talentless little publicity whore has gone away, he pops back up with something like this. The man wasn't any good in the '80s, has only written worse music since, and is personally responsible for depleting the ozone layer with his Aqua Net. He should be glad anyone will own up to being a fan sufficiently to form a cover band.
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Again, it's not about being uptight. It's about trademark LAW. If you do not defend a trademark, under U.S. law you can lose it. Unlike copyright, you CAN lose a trademark. It's why back in the 80's companies like Xerox and Kleenex went on big PR campaigns regarding people referring to all photocopies as "Xeroxes" and all tissue as "kleenex". Zepp is an English band, and European law works differently on several points of both copyright and trademark. So you can't compare the two.